Kotex Và Câu Chuyện Phi Thường Của Tóc Tiên

Brand: Kotex

Agency: The Purpose Group

Production: Pixel

Published/Aired: August 14,2018

Posted: November 14, 2018


To Inspire "Dare to do the incredible" message, Kotex created the individual story video which uses the real KOL's story. Each videos told about how KOL faced and overcame socialized noun. After launching the videos, the positive sentiment on social media increased by 30% and understanding branded message 17%.

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Client/Brand : Kotex
Account Management : Nguyen Phuong Ngoc Han, Vo My Van, Vo Tieu Hao, Nguyen Tuong Lan
Creative : Do Manh Nghia, Vu Tuan An, Huynh Thuy Thanh Thuy, Vu Thanh Tu, Cao Thi Ha, Nguyen Tran Minh Nhut
Planning : Hoang Anh, Khanh
Production Company : Plan A
Director : La Zung
Producer : Angel
DOP : Tung Chau
Post Production : Pixel
Offline : Pixel
Online : Pixel
Grading : Pixel
Art : Pixel
PM : Pixel
VFX Design : Pixel
Animation : Pixel
Art Director : Tu Vu