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Brand: Samsung

Agency: Redder Advertising

Production: Draco Film

Published/Aired: December 19,2018

Posted: December 24, 2018


From the brief of Samsung to give away 1,000 Solar Lanterns as a CSR activity, colloborating with Kenh14/VCCorp, Redder creative team decides to bring it to the next level by developing a project of building the One-Thousand-Sun School in a remote Tri Le village, not just to light up and empower hope & dreams of the generations of kids here, but also creating real social experiments with VR from Samsung to inspire urban kids nationwide to learn about appreciation, compassion and sharing with their under conditioned peers.

Submit your work at: http://advertisingvietnam.com/creative-work/

Client : Samsung
Creative : Nguyen Tien Long, Kieu Thien Van
Project team : Luan Le, Tran Nguyen, Phuong Thanh
DP : Vũ Dương
Photographer : Dinh Duy
AD : Đức Đen Thui
Post-Production : Draco Post