Singapore, October 29th, 2020


Singapore-based digital agency FALCON makes a bold move to get even stronger and more efficient. The award-winning company joins the tech-driven vBase Digital Alliance led by entrepreneur Christian Geissendoerfer in Singapore and Vietnam.


The new alliance offers full media and tech capabilities at greater cost efficiency. From day one, the vBase team of more than 20 full-service media specialists, developers, and digital project managers based in Vietnam will be supporting the operations of FALCON in Singapore. This team will help FALCON’s clients master their digital customer journey and grow their business.


Part of the vBase alliance is YOOSE, the leading expert in location-based marketing solutions in Asia and Europe founded by Christian Geissendoerfer in Berlin and Singapore in 2008. The Southeast Asian alliance also has strong partners in the European market, covering a wide range of services from Lead generation to Content Marketing, Strategy, and Sales.


In the past years, Christian, his team, and their international partners have served many Fortune 500 clients out of Singapore, Vietnam, and Europe and are household names in their businesses.


Christian will lead the new vBase Digital Alliance while Kelvin Koo, the current FALCON CEO, will be leaving by the end of October to pursue new opportunities. Kelvin will hand over the local leadership of FALCON Singapore to Liz Leow, who will report directly to Christian.


“This is an exciting move for everyone at FALCON, but especially for our clients,” says Max-F. Scheichenost, Partner of FALCON. “At first sight, not much will change for them because our faces to the customer in Singapore stay almost the same. But from now on, our new tech-driven operations department in Vietnam will help to leverage the power of digital touchpoints fully and deliver world-class business results.”


“FALCON is the perfect partner for the expansion of vBase Digital alliance,” says Christian Geissendoefer. “FALCON’s passionate team in Singapore is known to thrive for excellence in strategy, creativity, and technology to improve its client’s customer relationships. By joining forces and delivering the best services from specialized partners in Southeast Asia and Europe, FALCON and the vBase Digital Alliance are set to be the number one partner for marketing automation, advertising technology, and online to offline marketing solutions.”


Press Release