Despite a year fraught with numerous challenges, RED2 Digital picked up a clutch of trophies at some of the industry's most prestigious award ceremonies, including Mob-Ex, Asia-eCommerce, Campaign Asia, The Drum Asia, Marketing Excellence Awards and APAC Search Awards 2021. With ten Gold and five Silver, the haul marks the continual delivery of effective marketing solutions RED2 Digital has implemented for many brands in 2020 - 2021.
Pushing through the Pandemic
From travel to education, businesses and services worldwide have been rocked by the effects of COVID-19, and advertising is no exception. Over the past year, the virus's unpredictable development has proven to be an almost insurmountable hurdle for brands and agencies alike.
However, with quick thinking and flexible planning, RED2 Digital managed to maintain operations and deliver outstanding campaigns in Vietnam and across the APAC region. As clients scrambled to weather the pandemic storm, the agency's expertise in market insights, intuitive understanding of consumer behavior, and incorporation of various digital marketing tools led to a series of tailored creative ideas. The optimization of SEO, Search, Content Marketing, e-Commerce, Performance Marketing, Mobile, and Digital Marketing tools resulted in a powerful effect for many brands. An achievement not only reflected in their significant trophy pickups but also a testament to their relationship with clients.
Different by Default
A lot of this can be attributed to RED2 Digital's young and energetic team, who hail from different cultural backgrounds, giving the agency the ability to create diverse perspectives that better express a brand's personality and the consumer's needs.
Racking Up The Wins
In 2020-2021, RED2 Digital launched successful campaigns using award-winning strategies and media optimization across many digital platforms:
As one of the fastest-growing agencies in the Vietnam market and a familiar name at award ceremonies over the past few years, RED2 Digital has clearly outlined its growth path with its domestic, regional, and global brand successes. And it looks like more of the same for 2021.