Cuộc thi Cannes Lion 2016 đã qua đi, nhưng dấu ấn của nó vẫn còn trong tâm trí của những người yêu marketing. Hãy cùng Advertising Vietnam xem lại những tác phẩm xuất sắc đã giành được giải thưởng tại cuộc thi danh giá này.
Film Lions Grand Prix:
Harvey Nichols "Shoplifters"
Agency: adam&eveDDB London
Production Company: Blink Productions London / Cain & Abel London.
Film Craft Lions Grand Prix:
Under Armour "Under Armour Phelps"
Agency: Droga5 New York
Production Company: Epoch Films New York.
Film Lions gold winners:
Shiseido Co., "High School Girl?"
Agency: Watts of Tokyo
Production Company: Watts of Tokyo.
Make Love Not Scars "How to Get Perfect Red Lips"
Agency: Ogilvy & Mather Mumbai.
Thành tựu: Giành giải Gold Lion.
Guinness "Never Alone TV"
Agency: AMV BBDO London
Production Company: Stink London
Old Spice "Rocket Car"
Agency: Wieden + Kennedy Portland
Production Company: Biscuit Filmworks Los Angeles / The Mill Los Angeles / Revolver/Will O'Rourke Sydney.
Old Spice "Whale"
Agency: Wieden + Kennedy Portland
Production Company: Biscuit Filmworks Los Angeles / The Mill Los Angeles / Revolver/Will O'Rourke Sydney.
Loterías Y Apuestas Del Estado "Justino"
Agency: Leo Burnett Madrid
Production Company: Passion Pictures London / Blur Producciones Madrid / Milford Film & Animation Stockholm.
John Lewis Insurance "Tiny Dancer"
Agency: adam&eveDDB London
Production Company: Blink Productions London.
Bodyform "Blood"
Agency: AMV BBDO London
Production Company: Stink London.
Geico "Forest"
Agency: The Martin Agency Richmond
Production Company: Furlined New York / Cut+Run / MPC New York.
MACMA "Manboobs"
Agency: David Buenos Aires
Production Company: Landia Buenos Aires.
Film Craft Lions gold winners:Volvo Trucks "Look Who's Driving"
Agency: Forsman & Bodenfors Gothenburg
Production Company: New Land Stockholm and Iconoclast Paris.
Hennessy "The Piccards"
Agency: Droga5 New York
Production Company: Somesuch London / Anonymous Content Culver City / Mill+ New York
SSE "Pier"
Agency: adam&eveDDB London
Production Companies: The Mill London, Academy Films London.
AT&T "Close to Home"
Agency: BBDO New York
Production Company: Anonymous Content Culver City
Under Armour "Under Armour USA Womens Gymnastics"
Agency: Droga5 New York
Production Company: Epoch Films New York
Care Norway "Dear Daddy"
Agency: Schjaerven Reklamebyrå Oslo
Production Company: Tangrystan Oslo.
Clark Street Bridge "Looking Back"
Agency: FCB Chicago
Production Company: Lord + Thomas Chicago.
Sony "TKO"
Agency: Stinkdigital New York
Production Company: Big Chop London / Spindle Productions Norwich.
Virgin Records "Chemical Brothers: Wide Open"
Agency: Outsider London
Production Companies: Outsider London, The Mill London.