On April 19, 2021 in Hanoi, the Organizing Committee of SEA Games 31 and ASEAN Para Games 11 announced that The consulting unit, marketing and sponsoring representative for the Organizing Committee was Vietcontent Joint Stock Company - Vietcontent. Accordingly, Vietcontent Company will, on behalf of the Organizing Committee, seek, meet, exchange and negotiate with sponsors, advertisers in local and abroad to bring the most effective financial source for the Organizing Committee.

 SEA Games 31 and ASEAN Para Games 11 will take place in Vietnam, expected from November 21, 2021 to December 23, 2021, in which Hanoi capital is the main host place along with some other localities such as:  Bac Ninh, Hai Phong, Quang Ninh, Phu Tho, Ha Nam ... with 40 sports and 520 content (for SEA Games 31) and 11 sports for ASEAN Para Games 11.  This is the second SEA Games and ASEAN Para Games hosted by Vietnam, after the first in 2003.

Up to this point, there are only seven months left until SEA Games 31 and ASEAN Para Games 11. All preparations are in the sprint stage.  In the context of the complicated covid 19 epidemic, which severely affected the global economy and reduced optimism, the Organizing Committee of SEA Games 31 and ASEAN Para Games 11 wished to not only organize successfully The congress but also through that inspires and spread hope to the ASEAN community and the world to overcome the crisis together.

After a period of searching, working and selecting consulting partners in local and abroad, the Organizing Committee selected Vietcontent Company as the company representing the Organizing Committee to implement consulting work, sponsored and marketing for The congress.  Vietcontent has built a detailed Marketing Sponsor Plan to ensure the goals and effectiveness set by the Organizing Committee.  Accordingly, there are three main contents:

  1. Building diversity content: through SEA Games 31 and ASEAN Para Games 11, we bring a positive impact on the community, and at the same time create more opportunities for sponsors to organize social-oriented activities. A series of companion programs towards SEA Games 31 and ASEAN Para Games 11 will be launched and deployed nationwide and in the region.
  2. Optimize communication efficiency: optimize the communication platform to bring the highest communication efficiency to the SEA Games and ASEAN Para Games, thereby increasing the interests of sponsors.  For the first time, it is expected that SEA Games and ASEAN Para Games will broadcast all sports live through both traditional television platforms and new media such as OTT and social networks …
  3. Diverse strategic partners: the consultant also represents the Organizing Committee in cooperation with major strategic partners not only advertisers, sponsors but also content publishers such as radio,  television, OTT, social networks, domestic and international e-commerce partners.

In the context that the 19 Covid pandemic is still very complicated, it can be said that the Organizing Committee and Vietcontent Company -  the representative agency for consulting and marketing and sponsorship, has made very careful and positive preparations to ensure the best effectiveness of marketing  sponsorships for SEA Games 31 and ASEAN Para Games 11.

“ The SEA GAMES 31 and ASEAN PARA GAMES 11 ”sponsored marketing promotion conference organized by Vietcontent will take place at 10:00 a.m. on April 27, 2021  at Sheraton Saigon Hotel, 88 Dong Khoi Street, District 1, Ho Chi Minh City.
 Hotline Contact information: Mr.  Ngo Tri - 0909099985
 Email: ngotri@vietcontent.com.vn



 Mr.: Le Quang Tung

 Subcommittee on Finance, Infrastructure and Advocacy - SEA Games Organizing Committee 31 and ASEAN Para Games 11

 Email: lqtung@tdtt.gov.vn


Mr.: Nguyen Quoc Hung

 Project Director - Vietcontent Joint Stock Company (Vietcontent)

 Phone: 0908333506

 Email: hungnq@vietcontent.com.vn